CO5 & MX2 Fire Up The Gathering Along The Whiskey Trail June 15th-17th
March 10, 2016 at 3:59 AM (PT)
CO5 & MX2 MEDIA will debut "THE GATHERING" along the whiskey trail in LOUISVILLE, KY from WEDNESDAY, JUNE 15th through FRIDAY, JUNE 17th. Alternative programmers, integral music supervisors, and key bloggers will gather at the legendary BROWN HOTEL for three days of Alternative music, networking, and idea sharing at the inaugural event.
LOUISVILLE was chosen as THE GATHERING location for its lifestyle and abundance of high-quality brands, including THE KENTUCKY DERBY, LOUISVILLE SLUGGER, famous whiskey distillers, and the home of the greatest boxer in history, MUHAMMAD ALI. THE GATHERING taps into local culture by kicking off with the sound of the bugle at our opening night event on WEDNESDAY evening (6/15) at CHURCHILL DOWNS RACETRACK, home of THE KENTUCKY DERBY. The next two days with Industry Talks meetings and artist showcases at local distilleries and THE MERCURY BALLROOM.
CO5 MUSIC Managing Partner/GM TRACY BROWN said, "CO5 and MX2 have combined forces to gather some of the best minds in Alternative music today to get to know some of this year's hot, new artists. LOUISVILLE is an amazing city that's both historic and modern at the same time and home to the country's most legendary whiskey distilleries. We choose THE BROWN HOTEL to host for that exact reason, we loved the dichotomy of the historic establishment combined with today's most modern music. We will treat our attendees to some very cool locations and activities, steeped in history and legend while bringing them some exciting new bands and music. Our goal is to create the showcase musical event of the year that every label plans around."
"When TRACY and I founded CO5 in 2003 we always had a vision of launching a world class live music discovery event," said CO5 MUSIC Managing Partner TODD SIEVERS. "The time feels right to actualize our dream! Alternative music is exploding and feeding a large portion of pop culture today and we want to be a part of the birth of that process. Plus, we're mixing in the 'now' drink of choice, whiskey in a historically great town that launched some of the biggest cultural icons of our generation -- THE KENTUCKY DERBY, LOUISVILLE SLUGGER, MUHAMMAD ALI, and BARREL AGED BOURBON!"
For more information, visit THE GATHERING at www.thegatheringmusic.com.