Aaron D. Criswell Named Dir./Sales At Adams Radio/Las Cruces, NM
May 5, 2016 at 1:14 PM (PT)
Former CBS RADIO SACRAMENTO Sr. Account Manager AARON D. CRISWELL has joined ADAMS RADIO/LAS CRUCES, NM as Director of Sales. CRISWELL has served as VP/Market Manager for MAPLETON COMMUNICATIONS/SAN LUIS OBISPO, CA and Account Manager at KFOG/SAN FRANCISCO.
ADAMS CEO RON STONE said, “AARON is all about client focus and solution based selling. What I learned about his abilities from his past clients tells an amazing story. He is a hands on manager, willing to set the standard, leading by example. His knowledge of traditional media as well as new media will be a tremendous asset to us.”
CRISWELL added, “I am excited to do in LAS CRUCES what we were able to do in SAN LUIS OBISPO: drive revenue for local businesses through the power of local radio, digital and events. The art of local radio is what I love and ADAMS is a company that appreciates the value of local. I am excited to lead the dynamic team in LAS CRUCES and get started on generating revenue through solution based selling!”