WLGX (100.5 My-FM)/Louisville Rebrands As '100.5 Kiss FM'
May 26, 2016 at 4:03 AM (PT)
iHEARTMEDIA makes yet another change at its LOUISVILLE cluster as Hot AC WLGX (100.5 MY-FM) has rebranded as “100.5 KISS-FM“. There are no lineup changes as the station positions as “LOUISVILLE’s Best Variety.”
Just two weeks ago (NET NEWS 5/11), iHEARTMEDIA moved the format of Active Rock WTFX (93.1 THE FOX)/LOUISVILLE to sister Classic Rock WQMF's HD2 channel and online stream, and after elaborately hinting that the main channel of WTFX was ticketed for Alternative as ALT 93.1, the station instead went Urban as 93.1 THE BEAT, launching with a 10,000 songs-in-a-row commercial-free stunt and, starting JUNE 13th, the syndicated BREAKFAST CLUB for mornings.
Meanwhile, WQMF has gone more mainstream with the addition of some of THE FOX's core '90s and 2000s artists like NIRVANA, PEARL JAM and STONE TEMPLE PILOTS.