Cherrytree Records Pacts With ADA
May 26, 2016 at 4:31 PM (PT)
CHERRYTREE RECORDS has entered into a global partnership with ADA, the indie distribution and services arm of WARNER MUSIC GROUP (WMG). The label will exclusively distribute their trademark, Pop Alternative music globally through ADA. Its first release will be 14-year old vocal wunderkind SKYLAR STECKER's This Is Me -The Signature Edition album set to hit this JUNE.
"We started CHERRYTREE RECORDS with the same artist-centric approach and independent spirit that have guided us through our first decade of extraordinary musical and cultural adventures," CHERRYTREE MUSIC CO. Chairman MARTIN KIERSZENBAUM said. "I'm proud to announce that our new, fully independent infrastructure -- including ADA as our exclusive label distributor and KOBALT as our publishing administrator -- corresponds exactly with our philosophy and gives us the resources and agility to serve our artists with even more flexibility and bespoke support. I want to thank ELIAH SETON and KENNY WEAGLY whose dynamism and progressive thinking made the decision to distribute CHERRYTREE RECORDS' releases through ADA a very easy and comfortable one."
“This partnership is a natural alignment of two companies who want to connect fans with the music they love," ADA Worldwide Pres. ELIAH SETON said. "Artists are the core of ADA’s business, so I am thrilled that CHERRYTREE Records, a label with an impressive roster of signature artists and new hot acts, is entrusting us with their distribution and label services.”