Highlights From The EDMbiz Conference & Expo -- Day One
June 16, 2016 at 11:42 AM (PT)
The fifth annual EDMBIZ CONFERENCE & EXPO, now going on at CAESARS PALACE LAS VEGAS, concluded its first day with a bevy of highlights. Among them were:
• “Drugs in Dance Music: It’s Time for the Industry to Act” panelists came together to share their personal stories of loss, recovery and hope. A common theme throughout was the importance of peer-to-peer education and personal responsibility as a way to combat the problem head on.
• NIELSEN Dir./Brand Partnerships for Music and Film MATTHEW YAZGE presented a study on the spending habits of dance music fans. The data found that dance music fans spend a lot more than other music fans, especially on live events – 35% more on music, 68% more likely to attend music festivals and 21% more likely attend concerts. “The (music) industry is lagging behind dance music," YAZGE said. "With dance music focusing on a younger audience, dance music is really taking a lead.”
• “After the Drop: the State of Dance Music,” panelists debated the proverbial “dance music bubble” and evaluated what steps the industry must take in order to rise to the challenge of changing the status quo and innovating with integrity.