Salem To LMA KTRB-A/San Francisco, Launch News-Talk '860 AM The Answer'
June 28, 2016 at 11:05 AM (PT)
SALEM MEDIA GROUP is taking over programming of KTRB-A/SAN FRANCISCO in an LMA with SUSAN L. UECKER, receiver for PAPPAS RADIO, and will flip the station from Spanish Sports, its format under an expiring LMA with DEPORTES MEDIA, to News-Talk over the coming weekend as 860 AM THE ANSWER. The station will air the usual SALEM RADIO NETWORK lineup including HUGH HEWITT, MIKE GALLAGHER, DENNIS PRAGER, MICHAEL MEDVED, LARRY ELDER, and STEVE DEACE.
"We are thrilled and excited to enter market #4 with a station that reaches the entire metro population," said SALEM MEDIA GROUP Pres. DAVE SANTRELLA. "Just in time for the run up to the biggest Presidential election of our lifetime, we're adding the entire lineup of SALEM's outstanding network talk talent."