ADA Ups Brandon Squar To EVP/Digital Sales & Strategy
July 6, 2016 at 11:14 AM (PT)
WARNER MUSIC GROUP indie distribution and services arm ADA has promoted SVP/Digital Strategy and Revenue BRANDON SQUAR to EVP/Digital Sales and Strategy, Worldwide. SQUAR will lead both national and global digital consumer marketing campaigns, spearheading promotional and commercial opportunities for ADA’s label partners, as well as develop strategies to better serve their roster of independent label partners, including digital reporting, sales and account management.
“ADA’s commitment to delivering an unparalleled suite of core services to our indie label partners includes constantly striving to be on the leading edge of technology, and finding new ways of generating commerce opportunities,” ADA Pres./Sales and Label Management DAVID ORLEANS said. “With over two decades of experience, BRANDON brings enthusiasm and expertise to developing ADA’s digital strategies. He is a true music fan who understands how to harness new technology to best ser