Nielsen-Bubba Mediation Hearing Results In Impasse
July 12, 2016 at 5:12 AM (PT)
A mediation hearing in NIELSEN AUDIO's case against BUBBA THE LOVE SPONGE went nowhere, apparently, so the case is headed to trial.
The parties told the court in a JULY 8th filing that a JULY 5th mediation hearing reached an impasse. NIELSEN sued BUBBA CLEM for allegedly tampering with the PPM panel in TAMPA, tainting the ratings for BEASLEY Rock WBRN; BUBBA asserts that he did not plot to distort ratings and only "provided simple instructions" to a panelist who "was a pre-existing friend and fan" of the TAMPA-based radio host "to ensure that the Cooperating Panelist's listening data would be included" in NIELSEN's process.