The Power Of Urban Radio Forum & NABOB Team For The 16th Annual Event
July 29, 2016 at 10:51 AM (PT)
KIZART MEDIA PARTNERS will present the 16th ANNUAL POWER OF URBAN RADIO FORUM in WASHINGTON, D.C. on THURSDAY, OCTOBER 13th at the MARRIOTT GEORGETOWN HOTEL.
The event will once again take place in association with the NATIONAL ASSOCIATION OF BLACK OWNED BROADCASTERS (NABOB). This portion of the conference will host a forum of CEO's and global marketers including FORD MOTOR COMPANY, AARP, TRACFONE, STATE FARM INSURANCE, and TOYOTA USA.
KIZART MEDIA PARTNERS Managing Dir./Founder SHERMAN KIZART told ALL ACCESS, "Urban Radio is connected to the $1 trillion African American consumer market unlike any other media platform. THE POWER OF URBAN RADIO FORUM in partnership with the NATIONAL ASSOCIATION OF BLACK OWNED BROADCASTERS delivers the most comprehensive and strategic presentations on how marketers and their media agency partners are skillfully and tactically utilizing Urban Radio to engage African-American consumers for AMERICA's leading consumer brands. In 2016, KMP and NABOB has raised the bar with the best in class among marketing and media agency execs that are confirmed to participate at the 2016 POWER OF URBAN RADIO FORUM."
The National Marketing Executives Panel will be led by FORD MOTOR COMPANY Chief Marketing/Sales Officer MARK LANEVE. The discussion will address the strategic importance of the African American consumer market in relationship to the success of their companies and the tactical importance of Urban Radio.
Global Media Agencies local activation executives from CARAT USA, MEDIAVEST SPARK USA, CAMPBELL EWALD, and ZENITH OPTIMEDIA USA are confirmed to discuss the future of media planning and placement for the worlds leading advertisers and their impact on Urban Radio and the industry at large.
Co-Chairmen of this years event are WHUR/WASHINGTON, D.C. GM JIM WATKINS, CBS RADIO/WASHINGTON, D.C. SVP/Market Manager STEVE SWENSON, and RADIO ONE/WASHINGTON, D.C. Regional SVP JEFF WILSON.