KBZT (FM 94.9)/San Diego Offers More Details On Padres Deal
August 18, 2016 at 11:47 AM (PT)
ENTERCOM and the SAN DIEGO PADRES have officially announced details of their deal to move PADRES play-by-play to Alternative KBZT (FM 94/9)/SAN DIEGO from crosstown BCA Sports XEPRS-A (THE MIGHTY 1090), and longtime voice of the PADRES TED LEITNER will continue to call the games after the move, as will JESSE AGLER.
Thirty-minute pre-game and post-game shows will air before and after games during afternoon/evening drive times and on weekends. The deal also includes promotional opportunities at Country KSON and AC KXSN (SUNNY 98.1).
“A partnership with ENTERCOM’s Alternative Rock station KBZT 94.9 FM is a perfect way to attract new fans, and to enhance the fidelity of broadcast for more traditional sports programming listeners,” said ENTERCOM Pres./Programming PAT PAXTON. “At the heart of the partnership, is a desire to innovate and evolve broadcasting to increase accessibility to local content for our listeners and fans.”
“Baseball is a great fit for our millennial audience at KBZT,” says ENTERCOM SAN DIEGO Market Manager BOB BOLINGER. “It provides the opportunity for us to super serve our audiences with music and sports, fueling their appetitive for great entertainment. Short of being at the ball park or attending a concert, baseball and music will be greatly experienced on KBZT 94.5FM!”
"We are very excited about our partnership with ENTERCOM and the ability to offer PADRES
games on the FM dial," said PADRES Chief Marketing Officer WAYNE PARTELLO. "As we aim to connect with all of SAN DIEGO, ENTERCOM/SAN DIEGO's ability to reach 1.1 million people per week across all of their stations will play a large part in these efforts."