Entravision Appoints Jaime Jiménez As SVP/Integrated Marketing Solutions For Los Angeles
September 7, 2016 at 7:37 AM (PT)
ENTRAVISION COMMUNICATIONS has named JAIME JIMÉNEZ as SVP/Integrated Marketing Solutions-LOS ANGELES, effective immediately. He reports to EVP/Integrated Marketing Solutions-Western Region EDDIE MELENDEZ.
“JAIME is bringing a wealth of experience, skill and long-standing relationships to this position,” said MELENDEZ. “He has in-depth knowledge of media sales, programming and market segmentation, and has a history of building and leading high performance sales teams that produce top-line revenue results. I am excited to welcome him into the ENTRAVISION family and know he will help us create marketing solutions for our customers in the number one Hispanic market in the UNITED STATES.”
“I am excited to begin my position at ENTRAVISION, developing the staff and enhancing the company’s image within the community. I have experience strategically positioning Latino media organizations for success and believe that my management style will encourage the creativity, bold thinking, and pro-activeness necessary to drive growth for Entravision in the L.A. market,” said JIMÉNEZ.