CBS Radio/Houston Ups Michael Pettiette To VP, Dir./Sales
September 14, 2016 at 10:41 AM (PT)
CBS RADIO/HOUSTON has promoted Regional Dir./Digital Sales MICHAEL PETTIETTE to VP and Dir./Sales for the six-station cluster, which includes Country KILT, Hot AC KHMX, Top 40 KKHH, Sports KIKK-A, Sports KILT-A, and Spanish KLOL. He will be responsible for multi-platform sales and revenue for the cluster.
“We are delighted to promote MICHAEL to lead our multi-platform sales efforts,” CBS RADIO/HOUSTON SVP/Market Manager SARAH FRAZIER said. “Our digital assets have become increasingly important tools in our sales toolbox, and MICHAEL’s success in the area led directly to this well-deserved promotion. Every campaign we create includes a mix of over-the-air, digital assets and integration into our live events and experiences, and MICHAEL has achieved great success for our clients by integrating them all seamlessly.”
“I’m thrilled and humbled by the opportunity to lead one of the best sales teams in the industry," PETTIETTE said. "I look forward to integrating our industry-leading broadcast, live events and experiences, and digital products into customized solutions that drive results for our clients. I would like to thank SARAH for her leadership, mentoring, and trust throughout my time at CBS RADIO.”