SiriusXM Names Michael Weiss Sr. Advisor To Advertising Sales
October 5, 2016 at 11:41 AM (PT)
SIRIUSXM has appointed MICHAEL WEISS the company’s Senior Ad, effective immediately. In his new advisor role, WEISS will be involved in expanding initiatives for SIRIUSXM in both national brand advertising and digital advertising.
An advertising veteran, WEISS will lead initiatives in ad sales across SIRIUSXM’s more than 70 Talk, News, Comedy, and Sports channels.
Prior to joining SIRIUSXM, WEISS spent two decades at CBS RADIO, where for the last nine years he was Pres./ Sales. His extensive responsibilities included leadership roles in local, national, digital, political, play-by-play sports, and event sales.