Nielsen Reissuing Spring 2016 Columbus, GA Report After Diary Snafu
October 6, 2016 at 12:04 PM (PT)
NIELSEN has discovered that a media-affiliated household in the COLUMBUS, GA Metro returned NIELSEN Radio diaries that were included in the SPRING 2016 in-tab sample, and will subsequently release a revised SPRING 2016 COLUMBUS, GA Radio Market Report -- excluding these diaries -- on TUESDAY, OCTOBER 11th at 10a ET.
Audience estimates for iHEARTMEDIA Sports WHAL-A may be substantially affected. Estimates for other stations may be slightly affected as a result of sample balancing and reprocessing procedures.
Please contact your NIELSEN Client Solutions representative with any questions regarding this update.