KRJK/Bakersfield Flips To Country As 'The Bull'
October 14, 2016 at 1:16 PM (PT)
BUCK OWENS PRODUCTION Classic Hits KRJK (JACK FM)/BAKERSFIELD made the flip to Country TODAY (10/14), branding as “THE BULL 97.3.” Country clustermate KUZZ PD BRENT MICHAELS adds PD horns for “THE BULL,” which will target 18-34s feature PREMIERE’s syndicated “THE BOBBY BONES SHOW” in mornings effective MONDAY, OCTOBER 17th and spin the genre’s most current superstars. One week later, TONI MARIE joins “THE BULL” as MD/afternoon personality. She recently rejoined KUZZ for weekends following time at iHEART Country KWNR/LAS VEGAS (NET NEWS 7/15). TONI MARIE served as KUZZ MD from 2009-2015.
"We are excited to launch a new Country product that focuses on Country's newest headliners and rising stars," said BUCK OWENS CEO/GM MEL OWENS JR. "Paired with historically successful KUZZ, and our Classic Country KCWR, we can serve every Country listener in BAKERSFIELD with one or more of our stations. It was a difficult decision to move away from the JACK FM format. They were extremely professional partners with us, but we ultimately felt this was the best way to serve BAKERSFIELD's Country music fans." Stream "THE BULL" here.