KALZ (PowerTalk 96.7)/Fresno To Debut 'The Guillermo Moreno Show,' January 3rd
December 28, 2016 at 7:08 AM (PT)
iHEARTMEDIA KALZ (POWERTALK 96.7)/FRESNO and KRZR-A (1400 AM) will debut "The GUILLERMO MORENO Show," on TUESDAY, JANUARY 3rd, WEEKDAYS from 6-8p (PT).
Hosted by on-air personality MORENO, the show will take a CONSERVATIVE approach to local and national issues – including politics, business headlines and pop culture – from the perspective of a LATINO MILLENNIAL, but for listeners of all ages.
"I'm excited to continue breaking the political and radio establishment mold and thrilled to be among the first young LATINO MILLENNIAL hosts in the CENTRAL VALLEY. FRESNO is the greatest city in AMERICA and I'm honored to continue my passion for politics with my generation here at home," MORENO said.
Born and raised in CALIFORNIA's CENTRAL VALLEY, and a graduate of ANDREWS UNIVERSITY, where he was instrumental in creating a campus television station and hosted his own political talk show, MORENO has a degree from MICHIGAN STATE LAW SCHOOL and has returned to his hometown to service low-income seniors at the SENIOR CITIZENS VILLAGE.
Commented iHEARTMEDIA CENTRAL CALIFORNIA REGION VP/Programming STEVE WEED: “In the last election cycle we saw far more young people get involved in the political process -- GUILLERMO speaks directly to, and for, these newly politicized MILLENNIALS. His addition to our POWERTALK team greatly expands our laser focus on local issues for the local listener with a gravity and credibility that stands out from the ‘happy talk’ elsewhere on the dial.”
Added iHEARTMEDIA FRESNO Market Pres. JEFF NEGRETE: “GUILLERMO is a smart, educated and informed member of our community who has a passion for radio. He is dynamic and has the ability to communicate and entertain in an engaging way. He’s a great addition to our lineup and I look forward to his launch on POWERTALK.”
“POWERTALK continues to expand its local programming, and by adding GUILLERMO MORENO to a powerful lineup that already includes TREVOR CAREY, RICH RODRIGUEZ, LARRY POWELL and our morning AG LIFE staff gives us even more opportunity to stay connected with our listener in the VALLEY," PD JAY BOHANNON said. "GUILLERMO is the quintessential FRESNAN, a passionate personality whose roots in the SAN JOAQUIN VALLEY lend him great understanding of our issues, concerns and perspectives.”