This Cyclops Can Carry A Tune
October 31, 2006 at 11:32 AM (PT)
VIRGIN MOBILE USA and KYOCERA WIRELESS have teamed up to present a new phone, called CYCLOPS, that has one unexpected feature: TXT tones and audio messaging that give customers access to music-based TXT tones from VIRGIN MOBILE.
With access to hundreds of tunes from WMG's catalog, VIRGIN MOBILE is the first wireless provider in the U.S. to launch an exclusive text tone deal with a major record label.
"We know our audience looks for features to personalize their mobile phone experience, and these texting enhancements allow us to deliver on that," said VIRGIN MOBILE USA CEO DAN SCHULMAN. "Throughout 2006, we've continued to add exciting and affordable new choices to our handset lineup, and CYCLOPS is no exception."