Kobalt's AWAL App Allows Indie Artists Access To Apple, Spotify Streaming Data

Allows Indie Artists Access To Apple, Spotify Streaming Data

KOBALT has released its AWAL app, a new streaming data and insights tool available to all members for download on iOS and ANDROID. The AWAL app allows independent artists to analyze their streaming performance across APPLE MUSIC and SPOTIFY, including corresponding fan demographics, AWAL curated data-driven insights, and comprehensive royalty revenue. 

“What’s true today is that the opportunity for independent artists to make a living off streaming is growing," KOBALT Founder/CEO WILLARD AHDRITZ said. "We want to speed that up. The first step is helping independent artists de-mystify their streaming data. Today’s artists need to understand the signals that drive future success and be able to act quickly. The AWAL app puts the power of data into the hands of independent artists to help them build a sustainable career from streaming.”

Powered by KOBALT’s KORE technology, the AWAL app is the first data and insights mobile product from AWAL’s scalable streaming label platform. Some of its capabilities include breakdown of streams on APPLE and SPOTIFY, listeners, fan demographics and playlist activity. AWAL INSIGHTS identifies key trends within the massive amount of streaming metrics.

• Source of streaming volume (e.g. key playlists or recommendations that are driving engagement)
• Useful location, gender, age, and time of listening trends across services
• Benchmarks against similar artists and industry averages
• Playlist notifications: Alerts when songs are added to new playlists. This allows artists to act fast and share with their fans to drive future streams or connect with key playlist tastemakers.
• Financials: All of an artist’s revenue from all sources, simply displayed with 100% transparency, powered by KOBALT’s global collections platform

“AWAL helps independent artists make sense of the incredible amounts of streaming data around their music and fans," SPOTIFY Global Head Of Creator Services TROY CARTER said. "This is the type of innovative thinking that will shape the future of the music industry."

The AWAL app is available to all AWAL members in countries where the APPLE and ANDROID App Stores operate, starting MARCH 28th. To learn more and download the AWAL App, visit www.AWAL.com/app.

« see more Net News