Fred Jacobs Talks Apple Carplay And Android Auto

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JACOBS MEDIA Pres. FRED JACOBS takes to the company blog to write, "The true measure of a new technology is whether people understand it, use it, and love it.  We’re inundated with new gadgetry, devices, and innovation. And most people don’t have the bandwidth, the patience, or the interest to keep pace.

"But when you’re talking cars, you’re looking at one of the most scalable industries on the planet.  While shared mobility and autonomous cars will undoubtedly lead to fewer vehicles on the road, for the foreseeable future, cars are a good bet.  And that’s why so many tech companies and content creators are focused on the automotive sector. And that leads us to the APPLE CARPLAY and ANDROID AUTO dashboard platforms." 

JACOBS notes, "Realizing the importance of these dashboard ecosystems on radio, we’ve been tracking consumer interest in both platforms in our Techsurveys these past two years. Among those who purchased a new car or are in the market for one in 2017, APPLE CARPLAY and ANDROID AUTO are well down the list of the most important media, tech, and entertainment features:

Read the full post here.

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