WTHZ Finds The Majic And Flips To Adult Hits
November 14, 2006 at 2:58 PM (PT)
DAVIDSON Hot AC WTHZ (HITS 94.1)/GREENSBORO makes the flip to Adult Hits with the new moniker MAJIC 94.1 as of noon (ET) tomorrow (11/15).
The format shift is being engineered by Format Coordinator PAT GARRETT and PD BOB CAMPBELL. GARRETT told ALL ACCESS, "After they let us all go at WMQX (OLDIES 93)/GREENSBORO, the audience was disenfranchised and thousands of emails and calls made it clear that they want great music from the '60s and '70s. And I'm very happy to be involved with MAJIC 94.1 in bringing this music back to the people."
CAMPBELL noted, "With OLDIES 93 and MAGIC 96.1/CHARLOTTE and their out-of-state owners abandoning large loyal audiences, it became evident that there was a huge void in the market for an up-tempo, exciting, fun-to-listen-to radio station playing the greatest songs of the '60s and '70s.
"The NEW MAJIC 94.1 will feature great songs from artists like THE BEATLES, THE BEACH BOYS, FLEETWOOD MAC, THE FOUR TOPS, BILLY JOEL, ELTON JOHN, THE TEMPTATIONS, THE EAGLES, ROD STEWART, and all the superstars of the greatest decades of pop music."