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WGBG (Big Classic Rock)/Salisbury-Ocean City Changing Frequencies To 107.7
August 17, 2018 at 3:05 PM (PT)
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ADAMS RADIO GROUP Classic Rock WGBG (BIG CLASSIC ROCK)/SALISBURY-OCEAN CITY began simulcasting on 25,000-watt 107.7, the former Country WKHI (K107), at 5p today in its transition It will continue to broadcast on the original frequency, 98.5, while listeners migrate to 107.7. DEMERS PROGRAMMING will continue to consult the heritage Classic Rocker.
“This is a very exciting move for BIG," said consultant ALEX DEMERS. "We worked with ADAMS in FORT WAYNE on a similar move for WXKE in 2014. That move proved highly successful for the format. I believe the move in SALISBURY-OCEAN will see very similar results. We of course will continue to air The BOB AND TOM morning show, which is the longest continuous morning show in DELMARVA, and will continue to be DELMARVA’s #1 choice for Classic Rock.”
“WGBG BIG CLASSIC ROCK has been in the same format and with the same morning show for over 20 years," ADAMS CEO RON STONE said. "Now they will finally have the signal to truly rock the entire market. Our new coverage is one of the markets best signals and I have no doubt this will enable WGBG to become a top rated station in the market.”
Regarding 98.5, "After the audience migration, we will do something new with 98.5, a format destined to make a major impact on the market, specifically in SUSSEX COUNTY, DE where the station is licensed,” STONE noted. The 6,000-watt 98.5 signal rimshots the SALISBURY-OCEAN CITY market but primarly serves southern DELAWARE.

