KXOJ/Tulsa Launches New Campaign
December 6, 2006 at 8:47 AM (PT)
Christian AC KXOJ (100.9)/TULSA began a new marketing campaign in the TULSA area entitled “WE BELIEVE.”
Eleven billboards were chosen for the campaign, with each billboard depicting a different name of CHRIST and reaching 802,980 vehicles per day. The billboards are the first phase of a $200,000 "WE BELIEVE" marketing effort KXOJ is launching over the next year.
"We believe this message is important enough to share, because not only does it represent what we believe, but what the majority of Tulsans believe as well," said GM DAVID STEPHENS.