Mutations Media Releases Desktop Brand Loyalty Application
December 12, 2006 at 4:10 PM (PT)
TIM MARANVILLE's MUTATIONS MEDIA, in partnership with DENVER RADIO COMPANY LLC and GIACO/GIA.NET, have released for worldwide distribution an innovative desktop loyalty application designed specifically for radio called "MP-Me," which allows listeners to be kept up-to-date with weather, traffic, song titles, contests and more, as well as allow streaming audio of a station.
MARANVILLE, who is Pres. of MUTATIONS MEDIA and VP & Dir./Operations Programming Entertainment for DENVER RADIO COMPANY said, "We are most excited about the 'Pick My Favorites' feature where listeners pick favorite songs and 'MP-Me' notifies them when the song is about to be played. We believe it is the most intimate, simple, computer-interactive experience with listeners on the market today."
MP-Me is available now on a market-exclusive station or group basis. A demonstration of the product is available at www.mutationsmedia.com. Contact MUTATIONS MEDIA at (303) 346-5607 for more information.