USRN To Distribute Acoustic Storm
January 2, 2007 at 10:04 AM (PT)
UNITED STATIONS RADIO NETWORKS will begin distributing THE ACOUSTIC STORM, an acoustic-based rock program created and hosted by JEFF PARETS. THE ACOUSTIC STORM is a three-hour weekend program during which host/producer PARETS presents the full spectrum of acoustic rock with an emphasis on acoustic guitar-driven songs, including rarely heard "unplugged" versions of classic tunes in their purest form.
In making the announcement, USRN EVP/Programming ANDY DENEMARK noted, "THE ACOUSTIC STORM is one of those classic cases where an independent producer finds a specialty niche and fills that slot for radio stations really well. JEFF PARETS does a great job, and our hope in partnering with JEFF is to help him take his program’s reach to the next level with both stations and advertisers."
PARETS added, "For the past eight years, I’ve focused all of my energies on THE STORM, but as a one-man shop, there are limits to how far I can take the show on my own. UNITED STATIONS displayed a very strong interest in THE ACOUSTIC STORM as well as sensitivity to the programming content, and I expect our relationship to provide the support systems that the program needs."