Dial Global Adds Rhythm Mix AC
January 3, 2007 at 2:16 PM (PT)
DIAL GLOBAL DIGITAL 24/7 FORMATS will launch RHYTHM MIX AC on FEBRUARY 12. RHYTHM MIX AC will replace DIAL GLOBAL’s AC format in the company’s lineup of music formats. DIAL GLOBAL AC programmer ANDY FULLER will take on programming duties for RHYTHM MIX AC.
DIAL GLOBAL Pres. KIRK STIRLAND commented, "The current affiliates of our AC format were solidly positive about the decision to relaunch the service with a more contemporary approach. Stations feel that this new format will be a new tool with which to compete in their local markets."