JJ Rosen Named Sony BMG EVP/Commercial Music Group
January 4, 2007 at 11:39 AM (PT)
JJ ROSEN has been appointed Exec. VP of SONY BMG MUSIC ENTERTAINMENT's Commercial Music Group. ROSEN will oversee SONY BMG's core strategic marketing and business development efforts; supervise the Commercial Music Group's Custom Marketing Group; and oversee the digital marketing and sales activities for all of the Commercial Music Groups' operations, which include LEGACY RECORDINGS, SONY BMG MASTERWORKS and BURGUNDY RECORDS.
ROSEN is based in NEW YORK and reports to Commercial Music Group Pres. JOHN INGRASSIA, who said, "JJ's entrepreneurial approach to his work, track record of successful innovation, and proven abilities as a leader will be core assets for the Commercial Music Group. I look forward to working closely with him as we develop and implement new business strategies that benefit the Group in the months and years ahead."
JJ's entrepreneurial approach to his work, track record of successful innovation, and proven abilities as a leader will be core assets for the Commercial Music Group.
ROSEN was SONY BMG's Sr. VP/GM, U.S. Digital Business since MARCH 2006. From 2005 to 2006 he was the company's VP/GM, U.S. Digital Business and previously spent three years as VP/Mobile Products Group, SONY MUSIC ENTERTAINMENT. Before joining the company, ROSEN founded and ran wireless entertainment company RUN TONES, which was acquired in 2002 by the company now known as SONY BMG. He was also co-founder and Pres. of N2K INC., a publicly traded music company that was acquired by CDNOW. Prior to that he worked for GRP RECORDS.