Oldies In The Mix At WAEB-A?
January 11, 2007 at 5:48 AM (PT)
Are hits from the '50s and '60s really coming to WAEB-A/ALLENTOWN? If so, they apparently will not replace news and talk as the station's core programming. WAEB first announced it was ''bringing back oldies'' a week before CHRISTMAS. The station that carries talkers such as RUSH LIMBAUGH has continued to tease the change, without specifying whether it will drop its current format or just add music to the news-and-talk mix.
THE ALLENTOWN MORNING CALL says the "oldies" addition at WAEB will come in the form of added music programs, not a full format change. CLEAR CHANNEL scuttled an all-oldies format at one of its area stations four months ago. The former WKAP-A switched last SEPTEMBER to religious programming under the call letters WYHM.
There's mention of the music on the station website. Stunt, or real? Stay tuned.