KKNS-A Readies Regional Mexican Flip
January 11, 2007 at 4:32 PM (PT)
After acquiring the station from SIMMONS (NET NEWS 11/29), EL CAMINO COMMUNICATIONS tonight at midnight will flip Sports KKNS-A/ALBUQUERQUE to a Regional Mexican "top classic hits" format as "Los Exitos De Siempre." Consultant MARIA ELENA NAVA is PD. Although NAVA is based most of the time in LOS ANGELES, she tells ALL ACCESS that the station will be 100% locally programmed with the help of MD MICHELLE ZAVALA.
EL CAMINO CEO VICTOR CAMINO tells ALL ACCESS the station will stunt for several days by playing a loop of a Norteno song by RIELEROS, "Noches Eternas." NAVA says the official launch is expected MONDAY.