MediaSpan, Broadcast Interactive Media Partner For Online Ad Sales Network
January 16, 2007 at 11:24 AM (PT)
MEDIASPAN inks an agreement with BROADCAST INTERACTIVE MEDIA to launch what the partners call the largest online local multimedia ad sales network in the UNITED STATES. The deal combines the companies' network of website partnerships into a sales unit representing over 1,200 TV, radio, and newspaper websites reaching over 13 million unique visitors each month. The clients include local properties in all top 10 U.S. markets, over 100 properties in the top 25 markets and 200 in the top 50.
Among radio clients of the new entity, which is based in NEW YORK with sales offices in SAN FRANCISCO, MADISON, and NEW YORK, are BUCKLEY Talk WOR-A/NEW YORK and RADIO ONE.