News/Talk Remains On Top In Fall '06 Format Trends Report
February 14, 2007 at 12:37 PM (PT)
News/Talk leads AC by close to three shares in the ARBITRON FALL '06 12+ Format Trends Report in the 96 continuously measured markets. AC increased from 14.0-14.8, while News/Talk slipped 18.0-17.6, closing the gap by a full share from one year ago. Spanish posted the biggest increase from FALL '05, up a full share from 10.2-11.2. Top 40 dips 11.0-10.7 to move from third to fourth. Urban was up 9.9-10.1 to round out the top five.
Rock took the biggest tumble, 8.2-7.3.
You can view the complete FALL'06 Format Trends Report, including demos, by clicking here.