'MasterClass Hour' Comes To SiriusXM

Radio Version

The MASTERCLASS celebrity educational streaming platform is coming to radio with FRIDAY's launch of the "MASTERCLASS HOUR" on SIRIUSXM STARS and SIRIUSXM BUSINESS RADIO.

The three-hour show on STARS  will include segments with celebrity instructors, including the debut episode featuring HILLARY RODHAM CLINTON, STEVE MARTIN, METALLICA, ISSA RAE, RUPAUL, GORDION RAMSAY, MAKLAKA YOUSAFZAI, and others. After the debut, the show will air in a regular time slot on SATURDAYS, with replays throughout the weekend. Meanwhile, the version on BUSINESS RADIO will include business leaders like BOB IGER, HOWARD SCHULTZ, and ANNA WINTOUR. The BUSINESS RADIO version will also air on SATURDAY mornings with replays throughout each weekend. In addition, a limited-run MASTERCLASS channel will air SEPTEMBER 1-15.

"As we return to our on-the-go lifestyles—whether that's commuting, going on summer road trips or running errands—our collaboration with SIRIUSXM comes at the perfect time," said MASTERCLASS CEO DAVID ROGIER. "While video is a powerful tool for learning, this new audio experience gives people an additional opportunity to learn from the world's best via audio on SIRIUSXM's channels."

"We're thrilled to collaborate with MASTERCLASS and to offer their informative and inspiring programming to SIRIUSXM listeners nationwide," said SIRIUSXM SVP/News, Talk & Entertainment Programming MEGAN LIBERMAN. "MASTERCLASS instructors are leaders of their fields, and now their classes will be specially curated for SIRIUSXM listeners and can be heard wherever they go."

« see more Net News