Bonneville Launches 'Denver Sports' Brand

New Brand

BONNEVILLE is bringing the sports branding it uses in SEATTLE, PHOENIX, and SACRAMENTO to its DENVER Sports stations, KKFN (104.3 THE FAN) and KEPN-A (ESPN DENVER 1600), launching the umbrella brand DENVER SPORTS to cover the stations and podcasting, video, website, and social media assets. The branding is similar to the brands used by sister Sports KMVP-F (ARIZONA SPORTS)/PHOENIX, KHTK-A (SACTOWN SPORTS)/SACRAMENTO, and KIRO-A (SEATTLE SPORTS)/SEATTLE.

“DENVER SPORTS will deliver a tremendous range of content for all DENVER sports fans,” said BONNEVILLE DENVER SVP/Market Manager KATIE REID. “Whether it’s reading news and columns at DENVERSPORTS.COM, watching a fun segment on ‘COFFEE BREAK,’ downloading the ‘MILE HIGH HOOPS’ podcast or listening to the opinionated and entertaining hosts of DENVER’s Sports Station 104.3 THE FAN; DENVER SPORTS truly has something for every DENVER sports fan.”

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