Barnabas Road Unveils 'Net Radio Hosting Service
March 22, 2007 at 5:45 AM (PT)
BARNABAS ROAD MEDIA has introduced a new subscription Internet radio hosting service, which was created for radio stations that simulcast and online radio webcasters looking for an alternative means of generating revenue and limiting their exposure to the recent COPYRIGHT ROYALTY BOARD decision to adopt a higher fee structure.
"This subscription radio hosting service is priced based upon a selected stream bandwidth and the number of subscribers a webcaster or simulcaster has during the month," BARNABAS ROAD Pres. PAUL GATHARD said. "For example, a webcaster or simulcaster having 100 CRB-described monthly listeners would equate to about 913 subscribers, each listening about 20 hours per week."
Assuming a given webcaster or simulcaster could charge each subscriber between $5 and $10 per month, the economics may work out for the survival of the Internet radio broadcast.
According to BARNABAS ROAD, if the webcaster offered a 64-kilobyte-per-second stream, the subscription hosting charge would be $1 per month per subscriber. Based on a 14-song-per-hour rate of play, the CRB copyright fee would be approximately $2.13 per subscriber for the month. The total stream-hosting charge and copyright fee would total to $3.13 per month per subscriber.
"Assuming a given webcaster or simulcaster could charge each subscriber between $5 and $10 per month, the economics may work out for the survival of the Internet radio broadcast," the company said. "Nine hundred thirteen subscribers paying $5 each monthly would equal $4,565 of gross subscription revenue. The station would incur about $2,858 of monthly copyright and stream hosting expense. This would result in the station having $1,707 remaining monthly for other operations and maybe a small profit."
More info at www.barnabasroad.com/Subscription_Services.htm.