Integra Interactive Signs Three Major Labels For Licensing
March 23, 2007 at 11:11 AM (PT)
INTEGRA INTERACTIVE/NASHVILLE announced that it has signed licensing agreements with DAYWIND LABEL GROUP, PROVIDENT LABEL GROUP and WORD ENTERTAINMENT for the rights to burn their respective accompaniment tracks in stores through INTEGRA’s MYMEDIA BURNBAR system.
The first category to be added to the MYMEDIA BURNBAR is TRAX NOW! which features more than 3,000 accompaniment track titles from DAYWIND, PROVIDENT and WORD. The system will be operational MAY 1 in 100 retailers representing independent stores from all marketing groups, franchises and chains. INTEGRA has developed a proprietary reporting and payment method that insures all copyright holders are paid.