It's 'Cheez-It Day' In Dayton, With A Big Assist From WHIO's Todd Hollst

Special Day

COX MEDIA GROUP News-Talk WHIO-A-F/DAYTON "THE EVENING EDGE" host TODD HOLLST's campaign to get more recognition for DAYTON's role in the creation of the CHEEZ-IT has paid off with DAYTON Mayor JEFFREY MIMS declaring TODAY (5/31) as "DAYTON-MADE CHEEZ-IT DAY" in the city, and the official unveiling of a CHEEZ-IT statue coming on FRIDAY's show from CARILLION BREWING COMPANY.

The official city proclamation notes that the GREEN & GREEN CO. launched the snack in 1921 in DAYTON; SUNSHINE BISCUITS took over the brand in 1932, KEEBLER purchased SUNSHINE and CHEEZ-IT in 1996, and KELLOGG COMPANY bought KEEBLER in 2001.

HOLLST told sister CBS affiliate WHIO-TV that he is working on getting a historical marker placed on the former GREEN & GREEN factory site at CARILLION HISTORICAL PARK. HOLLST has made DAYTON's role in the creation of the CHEEZ-IT a signature element of his show.

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