Sirius Launches "Yo On E!"
April 10, 2007 at 9:16 AM (PT)
E! ENTERTAINMENT TELEVISION and SIRIUS SATELLITE RADIO have launched a new daily afternoon show, "YO ON E!," hosted by former WHYI (Y100)/MIAMI personality MICHAEL YO. The show airs 4-7p ET on SIRIUS' E! ENTERTAINMENT RADIO channel.
"We've been looking for new and innovative ways to bring the E! experience to life on SIRIUS SATELLITE RADIO, and 'YO ON E!' is the perfect solution," said E! VP/Development BRENT ZACKY. "Chock full of information and attitude, the show will be a great way for listeners to stay up-to-date on the latest news from HOLLYWOOD, and with SIRIUS' national interactive listener audience, it's a great way for our fans to join in on all the debates over the latest water cooler stories of the day."
"This is groundbreaking in radio -- a live, daily, call-in talk show hosted by E!, powered by their strength in entertainment news and views, connecting listeners throughout America directly to the entertainment industry," SIRIUS VP/Talk and Entertainment Programming JEREMY COLEMAN. "SIRIUS is very pleased to be expanding its partnership with E! in this way, furthering SIRIUS’ commitment to presenting innovative, original radio."