Cowherd Apologizes To Blog For DOS Attack
April 10, 2007 at 1:05 PM (PT)
DON IMUS wasn't the only syndicated radio host issuing apologies this week: ESPN RADIO's COLIN COWHERD has apologized, although not by name, to popular sports blog THE BIG LEAD for telling listeners to flood the site with hits in a denial of service attack in order to take the site off line. At the end of MONDAY's show, COWHERD said that on "last THURSDAY’s show, I said something dumb about a sports internet site. Ill-considered, shouldn’t have done it. Certainly sorry and it won’t happen again. Best of luck to the guys who own the site, who we don’t know, but wish well."
COWHERD, who has been excoriated by sports bloggers over the past year for allegedly using material from them without attribution, told listeners on last THURSDAY's show "wouldn’t it be great if we could blow up a website?," then boasted that "we shut it down in 90 seconds" and later repeated the stunt, taking the site down for over 48 hours and forcing ESPN to issue an apology that its own new ombudsman LE ANNE SCHREIBER termed "the kind of bland public statement that does little to assuage the anger and distrust of ESPN's audience over an episode like this." In response to SCHREIBER's questioning, ESPN RADIO SVP TRAUG KELLER said, "Our airwaves are a trust, and not to be used to hurt anyone's business. Such attacks are off limits. Zero tolerance. I can't say it any stronger."
THE BIG LEAD's response to COWHERD's apology was to call it "about as sincere as a freight train" and say that it is contemplating legal action.
The incident drew increased attention last week when GAWKER MEDIA's sports blog DEADSPIN ripped COWHERD for taking THE BIG LEAD offline; DEADSPIN and THE BIG LEAD have taken to referring to COWHERD as "SCHRUTEBAG," a name coined by sports blog KISSING SUZY KOLBER that combines the name of "THE OFFICE"'s toadying assistant and an even less complimentary term.