Play MPE Heads North Of The Border
April 24, 2007 at 1:11 PM (PT)
DESTINY MEDIA TECHNOLOGIES announced today that its PLAY MPE system is now available in CANADA. "PLAY MPE is the U.S. industry standard for distributing pre-release music to radio and other trusted recipients," said DESTINY MEDIA CEO STEVE VESTERGAARD. "Our CANADIAN launch is a significant next step toward our goal to make PLAY MPE the global standard."
According to MPE VP/Operations DEAN ERNST, several record labels, including two major labels, have already begun servicing releases to CANADIAN radio and other industry VIPs on the proprietary DESTINY MEDIA system. "PLAY MPE has been the trusted source for music in AMERICA since our launch in 2004 and the CANADIAN industry has demanded access to the same superior service. We expect to expand quickly as top content becomes available."
"We have been exclusively using the PLAY MPE system to deliver all our radio singles in CANADA," said CMC DISTRIBUTION National Marketing Manager TONY COOPER. "It's an incredible service and radio has been supportive and quickly adopted the system." CMC DISTRIBUTION is the exclusive CANADIAN distributor of several major Christian record labels and select independent material to the Christian radio broadcasters and retail marketplace.