Sony/ATV Signs Everlast To Recording/Pub Deal
June 13, 2007 at 5:44 AM (PT)
Fresh off its $370 million purchase of VIACOM's FAMOUS MUSIC PUBLISHING catalog (NET NEWS 5/30), SONY/ATV has inked another deal, signing former HOUSE OF PAIN member EVERLAST to a recording contract, reports THE NEW YORK POST.
While the deal with EVERLAST also includes publishing, the recording component is the more intriguing aspect since it represents a relatively new arena for music publishers and signals their increasing encroachment on the turf of traditional record labels.
"We're in the music business, and by that I mean all aspects of the music business," said SONY/ATV boss MARTIN BANDIER. "When an opportunity like this arises, you run for daylight." After the solid performance of former "AMERICAN IDOL" contestant ELLIOTT YAMIN's album, signing EVERLAST to a recording deal was a low-risk, no-brainer for SONY/ATV, BANDIER said.