Fusion To Offer Service In Tandem With FHM
June 25, 2007 at 5:40 AM (PT)
FUSION INNOVATIVE MARKETING has partnered with EMAP-owned FHM MAGAZINE's FHMONLINE.COM to build a national online men’s lifestyle portal. Working in tandem, FHM will provide exclusive content from its vault of beautiful women in a daily turnkey "Girls that Rock" feature, as well as other current men’s topics from celebrity interviews to gossip to content on the latest trends.
"We’ve seen first-hand that men’s lifestyle features are some of the most clicked-upon content on radio websites," said FUSION Managing Partner JAY FREEDMAN. "Our new program will be like no other and provide stations a global brand alliance in FHM, as well as generate incremental revenue and provide listeners the opportunity to get a spotlight on the national stage. We are very excited about our new partnership."