ESPN Radio Collects $851,036 For Cancer Charity
July 13, 2007 at 8:48 AM (PT)
ESPN RADIO's total collection for the "'DON'T GIVE UP' ESPYS V FOUNDATION AUCTION" WEDNESDAY for cancer research was $851,036, a 95% jump from 2006's total and 323% over the first-year total.
The auction featured 24 "fan experiences," including special access sports ticket packages and ESPN headquarters tours, plus an online auction of sports memorabilia. The network's five O&Os also held auctions on their local shows.