Brenda Adriance Named Pres./GM Of Yea Network
August 2, 2007 at 1:26 PM (PT)
YEA NETWORK founder KIDD KRADDICK brings in a longtime compatriot, CLEAR CHANNEL RVP/Dallas BRENDA ADRIANCE, to be the company's Pres./GM. She will oversee operations and work with KRADDICK to build the newly-formed multimedia syndication company.
The two spent most of the '90s working side by side at KISS/DALLAS; she was Pres./GM of the station while he did mornings. "It's always great when the person you hire is the person you always imagined in the job." KRADDICK said. "We managed to take a Top 40 station from 'worst to first' in a time (1994) when no one believed in the format. We got along great, which is not always the case between a morning guy and a GM. When I started thinking about the possibility of owning my show and building a network, it was always with BRENDA at the helm."
"This is a dream job and I am truly honored to have the opportunity to work with KIDD again," said ADRIANCE. "Kidd is a creative genius and one of the most talented people in our industry. We plan to build on the tremendous success of KIDD KRADDICK IN THE MORNING and develop similarly compelling content for syndication."
The company plans to expand its offerings beyond KRADDICK's morning show, which now has over 60 affiliates on stations owned by CLEAR CHANNEL, CUMULUS, GAP, CITADEL and others. For more info about the show, contact Dir./Affiliate Relations GAILYA SILHAN at (972) 432-9094.