Play MPE Helps Industry 'Go Green'
October 2, 2007 at 5:43 AM (PT)
DESTINY MEDIA, in conjunction with ECO-FRIENDLY CD recyclers, GREENDISK and THE CD RECYCLING CENTER OF AMERICA, want to help the music industry "go green." Both GREENDISK and THE CD RECYCLING CENTER have officially endorsed PLAYMPE as a progressive technology to vastly cut the amount of CD production and subsequent waste.
"As digital media became prevalent throughout the music industry and was clearly preferred by consumers and professionals alike, CD production transformed into CD overproduction," said GREENDISK Pres. DAVID BESCHEN. "With PLAY MPE's digital distribution, the industry no longer has to rely on hard media to reach its contacts at radio stations. This approach helps stem overproduction which, of course, is good for our environment."
"PLAY MPE is not only providing the music industry with the tools it needs to quickly and safely deliver content, it also provides an eco-friendly solution to the issue of CD waste," said MPE VP/Operations DEAN ERNST.