Ello Move Sparks More Rumors Of KLSD Sports Flip
October 15, 2007 at 5:23 AM (PT)
The long-rumored flip of CLEAR CHANNEL Talk KLSD-A/SAN DIEGO to Sports may be coming closer to reality with the news reported by the SAN DIEGO UNION-TRIBUNE's JAY POSNER that CLEAR CHANNEL has inked crosstown BCA Sports XEPRS-A-XHBCE (XX SPORTS RADIO) host CHRIS ELLO to a multi-year deal, one day after XX SPORTS RADIO announced that ELLO would be taking over evenings on that station.
The surprise news of ELLO's defection is another indication that KLSD, presently a liberal Talk station, will make the switch as "XTRA SPORTS 1360," possibly as soon as NOVEMBER 1st. The rumored flip has been the subject of rallies by the present format's fans, the most recent rally being held this past FRIDAY.
POSNER indicates that the station will air ELLO's show noon-3p ,followed by market mainstay and former XETRA-A (XTRA SPORTS 690) afternoon host LEE "HACKSAW" HAMILTON 3-6p. POSNER also speculates that former KSCF (103.7 FREE FM) and XESPN-A (ESPN RADIO 800) middayers DAVE PALET and JEFF DOTSETH are likely to land in mornings, and XX SPORTS RADIO fill-in JOSH ROSENBERG may land in the 9-noon slot.