RCS Partners With Nokia On 'Visual Radio'
October 26, 2007 at 8:15 AM (PT)
RCS is working with NOKIA to roll out the next generation VISUAL RADIO experience to radio listeners and cell phone users worldwide. VISUAL RADIO enables mobile device users to receive FM radio broadcasts with fully synchronized interactive graphical content.
VISUAL RADIO users will be able to see real-time information on artists, upcoming concert dates and other music-related topics on the phone display while simultaneously enjoying live FM broadcasts of their favorite radio programs. The service allows easy interactivity with the broadcast, such as participation in listener competitions and promotions. The new enhanced version of the service also allows radio stations to transmit visual advertisements at the same time listeners hear the spots on radio.
RCS also announced today that a brand new version of its RADIOSHOW software will work seamlessly with VISUAL RADIO, so that the same content being seen on the mobile device will also appear simultaneously on multiple digital platforms, including HD Radio, the Internet, DAB Digital Radio, DVB-H and many more.
RCS Pres./CEO PHILIPPE GENERALI said, "RCS has been working with NOKIA to develop and perfect a brand new version of the VISUAL RADIO experience. With the new tools developed by RCS, it is far easier for broadcasters to generate synchronized graphics, alongside a station’s regular audio output. RCS and NOKIA are worldwide leaders in our particular fields, so the association of two number-one companies is very auspicious."