KKFR Extends Brand On The Web
December 4, 2007 at 4:07 PM (PT)
RIVIERA Top 40/Rhythmic KKFR (POWER 98.3).PHOENIX has launched its new Web site. The new site puts a focus on advanced technology including higher quality streaming capabilities, expanded audio/visual channels and an interactive interface that is more readily usable to the Internet-savvy listener.
In a press release, RIVIERA/PHOENIX VP/Market Mgr. NAT GALVIN commented, "Virtually all companies love to talk about their commitment to New Media. Our commitment is to back it up with tangible results. The new Power 98.3 website that officially launched this week demonstrates that at RIVIERA BROADCAST GROUP, we walk the walk and we talk the talk."
KKFR PD BRUCE ST. JAMES added, "We’ve always said that our Web site should be able to stand on its own and have an identity past the radio station. We have hit the mark with POWER983FM.COM and we know our listeners will flock to it as a source of information and entertainment."
ANTHONY CONTI, the RIVIERA/PHOENIX New Media Director, and his department handled the re-design of POWER 983FM.COM.