Cox Brings Bubba Back To Terrestrial Radio
December 10, 2007 at 5:24 PM (PT)
BUBBA "THE LOVE SPONGE, who earlier signed an extension to continue his afternoon show on SIRIUS' Howard 101, will return to terrestrial radio on JANUARY 8th, 2008. A blog on TAMPABAY.COM reports that TODD CLEM (his real name) will be simulcast on COX Classic Rock WHPT (THE BONE)/TAMPA and Classic Rock WFYV/JACKSONVILLE, doing 6-10a. His SIRIUS show starts at 3p.
The website claims that BUBBA will be paid over $3 million annually for his new gigs. His former morning show producer, MIKE "COWHEAD" CALTA, will segue from mornings to afternoons on THE BONE.
I know I'm coming back with a huge target on my back
The new gigs come almost four years after CLEM was socked with the highest single FCC indecency fine in history, $755.000, for broadcasting skits in which cartoon characters talked about sex and drugs. He was subsequently fired by CLEAR CHANNEL.
"I want to do both (free radio and satellite), because I have a lot of unfinished business in the market," he said. "I never got to say goodbye to the fans. I was thrown off the air by CLEAR CHANNEL -- which hung me out to dry.
"I gotta stay away from the sex stuff, basically," he continued, admitting that "I don't want to get fired again. If I get fired again on regular radio, I'm a one-trick Willie ... and I know I'm coming back with a huge target on my back."
"I think BUBBA is more concerned about this than I am," COX RVP and TAMPA Market Manager JAY O'CONNOR added, noting that CLEM's show will operate with a 10-second delay, with pre-taped skits screened by executives and advance notice required for any controversial bits. "The stakes are high," he concluded. "And BUBBA knows the stakes. He's said to me 'I know I can't afford another mistake.'"
Read the entire story here.