PlayNetwork Offers 'XM For Business'
December 12, 2007 at 10:26 AM (PT)
XM SATELLITE RADIO has inked a "strategic relationship" with in-store music provider PLAYNETWORK under which PLAYNETWORK will manage all commercial business sales and service on behalf of XM. The companies will offer "XM FOR BUSINESS" through PLAYNETWORK's nationwide distribution, dealership, and customer service networks.
"PLAYNETWORK's expertise in managing commercial services will be integral in growing XM business sales," said XM EVP, Retail Aftermarket Distribution DAN MURPHY. "This agreement gives us access to PLAYNETWORK's seasoned direct-sales team that specializes in providing music and entertainment services to businesses all over the country."
"Business owners want a low-cost, no hassle solution to providing a music experience to their customers; 'XM FOR BUSINESS' is that solution," added PLAYNETWORK SVP, XM FOR BUSINESS DAVE PURDY. "Our first-class relationships with the music industry and our new relationship with XM SATELLITE RADIO, allow us to provide businesses of all sizes the largest selection of music and audio entertainment programming available, at a low-cost, while simultaneously ensuring all royalties and services will be taken care of. The XM for Business service is a perfect complement to the customized music, video, promotional and audio/video design and integration services we have provided to commercial clients in more than 50 countries, over the past 10 years."