Dan Patrick Debuts Revamped Website, New SI Column
January 30, 2008 at 11:25 AM (PT)
THE CONTENT FACTORY's DAN PATRICK debuts his revamped website at DANPATRICK.COM THURSDAY (1/31), just in time for his first SPORTS ILLUSTRATED column to hit the newsstands. PATRICK's new website is produced by SI DIGITAL as part of its FANNATION web community and will stream his show live. The column is in the magazine's FEBRUARY 11th issue, on newsstands FEBRUARY 6th.
"This is a unique opportunity to bring live radio to the web in a way it hasn’t been done before in sports," said SI.COM Managing Editor PAUL FICHTENBAUM. "Combining DAN's show with the social and interactive elements on DANPATRICK.COM will create a two-way conversation that elevates the discussion and appeals to both hardcore and casual fans."
"It truly is an honor to join the SPORTS ILLUSTRATED franchise," added PATRICK. "To join the long line of heralded journalists who have graced the pages of the magazine is special. I am also excited about the integrated structure that we have put in place to combine the power of the social community with our radio show through the SI Digital engine. Together we stand at the forefront of a new era in sports broadcasting."
"Working with Dan and THE CONTENT FACTORY is exactly the type of integrated partnership that we envisioned when SI acquired FANNATION," said SI DIGITAL President JEFF PRICE. "By incorporating a social community into the daily sports dialog, we are creating a powerful network of opinion leaders who become intimately connected with the SI brand."