Mary Evanson Joins CBS/Phoenix
February 4, 2008 at 8:53 AM (PT)
CBS RADIO/PHOENIX SVP/Market Manager MARK WATERS hires MARY EVANSON to handle day-to-day promotions for Classic Hits KOOL. In addition to overseeing KOOL’s promotional activity, EVANSON will also hold the newly created title of Dir./Marketing and Promotions for the CBS RADIO/PHOENIX cluster.
"MARY brings a new skill set and level of marketing expertise to KOOL and the CBS RADIO cluster that we are very fortunate to utilize. From the business-to-business aspect, we are excited about integrating MARY into our client relationships. MARY is a creative, modern-day marketer that radio needs in a competitive market," said WATERS.